The positive conformity experiment: judgments and decisions in cohesive groups under the pressure of positive attitudes
: In classical conformity experiments, the conformity has been defined
as a negative phenomenon or as a distortion of judgment under the group
pressure. Furthermore, experiments are mainly performed within social
aggregates rather than on groups, and even less on cohesive ones. This study
aims to reshape positively the conformity while happening within cohesive
groups. It shows how the positive social pressure of cohesive group members,
intended as an influence based on optimism, can cause to the less optimistic