Ricerc@Sapienza

Abstract The idea of this research starts from the debate about the efficiency of the Italian capital market. In an increasingly globalized context, where Italian companies have to compete not only among themselves but also with foreign forces, the inefficiency of the capital market could be a fundamental discriminant. This paper aims to analyze the contestability in the Italian market. As it is known, it has some peculiarities. If compared with the other market, the Italian one is strongly characterized by the presence of small and medium-sized enterprises (SME), most of them family-run.

Social isolation during the pandemic contributed to the transition of educational processes to e-learning. A short-term e-marketing education program for a variety of students was introduced in May 2020 and is taught entirely online. A survey was conducted regularly in the last week of training using Google Forms, and three cohorts were surveyed in July, September, and December 2020.