The Strategic Communication: A Content Analysis of Two Different Leaders’ Discourses
Communication and interaction between Ego and Alter are fundamental processes of social action since the speaker (Ego), and the listener (Alter) refer to the same world, sharing a conventional interpretation of reality. In this respect, every communication act is defined by those linguistic interactions in which all participants pursue their actions and strategies with the use of mutual expressions. Moreover, some interactions are characterized by perlocutive purposes or by those verbal