Innovation between redundancy and vicariance: the rising need for a culture of variety
Innovative processes, by their very definition, relate to phases of instability and transformation, characterized by the circumstances in which traditional schemes and models that belong to the cognitive endowment of the decision maker – and that can be defined as consolidated within its specific context of reference – appear ineffective, ending to be progressively not adequate, when reiterated in the attempt to be used to recover the balance of the organization.