woman start-up

Relational capitai and crowdfunding. An ltalian woman startup case study

Crowdfunding is a new channel of finance for companies, focusing on gender studies one of the main causes of the failure of ternale enterprise development are under-capitalization and the barrier to credit access. In this way, some intangible factors, as relational capitai, can play a relevant role to connect the woman entrepreneur by new stakeholders, like crowd-funders, and overcome the barriers. For these reasons, the aim of this paper is to analyse if relational capitai (RC) can help the woman start-up (WSU) to fundraise during the early stage.

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