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fabiola.sfodera@uniroma1.it
Fabiola Sfodera
Professore Associato
Struttura:
DIPARTIMENTO DI COMUNICAZIONE E RICERCA SOCIALE
E-mail:
fabiola.sfodera@uniroma1.it
Pagina istituzionale corsi di laurea
Curriculum Sapienza
Publications
Title
Published on
Year
Connecting ICTs to sustainability in hospitality marketing operations: perspectives from Italy
Sinergie SIMA Management Conference 2022 - Boosting knowledge & trust for a sustainable business
2022
Unpacking dark tourism motivations: framing places of mafia in South Italy
Dark Tourism: Memory, Pilgrimage and the Digital Realm
2022
Progressi e direzioni future nella ricerca sul dark tourism: una review sistematica della letteratura
NEXT GENERATION MARKETING People, Planet, Place: cooperation & shared value for a new era of critical marketing
2022
Is technology everywhere? Exploring Generation Z's perceptions of sustainable tourism in developing countries
INTERNATIONAL HOSPITALITY REVIEW
2022
Countervailing effects in hybrid consumption
2022
The visitors experience in historical urban centers: city tourism and the influence of the environment on the shopping experience
Sinergie-SIMA 2021 Conference Proceedings
2021
The New Life of Marketing Research. The Insight Imperative. This issue
MICRO & MACRO MARKETING
2021
La customer experience
Marketing _ Il management orientato al mercato
2021
La teoria degli stakeholder come modello di sviluppo sostenibile nel turismo: il caso della Tuscia
XIII Riunione Scientifica SISTUR Il turismo tra innovazione green e digitale. Cultura dei territori e beni comuni
2021
Technologies for enhancing wine tourism experience
Routledge Handbook of Tourism Experience Management and Marketing
2020
Social networks feed the food supplements shadow market
BRITISH FOOD JOURNAL
2020
Night at the museum: technology enables visitor experiences
SINERGIE
2020
Ssostenibilità sociale d'impresa a marketing
Contributi in onore di Gaetano Maria Golinelli
2020
Le conseguenze sull’attività professionale: tra incertezze e opportunità
La società catastrofica Vita e relazioni sociali ai tempi dell’emergenza Covid-19
2020
The revival of corporate magazine in building stakeholder engagement
Conference Proceeding della Sinergie - Sima 2020 Conference
2020
Understanding value creation in the health sector: an exploratory investigation.
Conference Proceeding SIM 2019
2019
Online wine ecosystem: the digital narrative of Sangiovese
BRITISH FOOD JOURNAL
2019
A network- based view of the University Technology Transfer: boosting the go-to-market of innovation with the NSF I-Corps
Atti XV SIM CONFERENCE, BARI 18-19 Ottobre 2018
2018
Technology as operant resources for the cultural heritage reconstruction experience
IRSSM-9 Symposium proceedings
2018
The Mediterranean diet storytelling an inquiry into an intangible marketing asset
Atti XV SIM CONFERENCE
2018
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ERC
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Interessi di ricerca
Keywords
"tourist experience"
consumer experience
consumer behavior
marketing
tourism
cultural tourism
Digital tourism
sustainable tourism
Urban Studies
Food marketing
wine marketing
Progetti di Ricerca
Centri storici e commercio: verso una concettualizzazione del modello di fruizione
Gruppi di ricerca
Osservatorio sull'Industria e gli Eventi Musicali
Gruppi di ricerca - Responsabile
Positive Organizational Behavior and Human Capital
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