Design thinking for food well-Being. An adolescents’ language perspective

02 Pubblicazione su volume
Ricotta Francesco, Giulia Miniero, Marta Pizzetti, Baccelloni Angelo

Design Thinking methodologies are often employed to create and generate solutions to a problem that specifically addresses the needs of consumers. In this chapter, we follow the first two steps of the DT process, problem definition and needs identification, to understand how adolescents frame and perceive concepts related to Food Well-Being. More specifically, in order to better assess the problem and to synthesize the needs, adolescents’ language is explored. Using a quantitative content analysis conducted with LIWC software, three trajectories of development of the Food Well-Being are identified. First, the role of school which is detrimental to the development of the social interaction needed for adolescents and their nutrition behavior; second, the importance of the idea of home in which adolescents seem to prefer consuming their meals and taking time for themselves; third the relevance of friends and peers in shaping both adolescents’ opinions and thoughts and their social processes.

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