Neoliberal Rome. The role of tourism
: The primary objective of this paper is to analyze the main characteristics of recent tourism
policies in Rome by describing the local modalities through which the neoliberal approach to urban
strategies has been implemented. The first section highlights some general features of the city of
Rome and its tourism, which are particularly useful for understanding the specificities of neoliberal
tourism policies. The paper then proceeds to describe the most clearly defined neoliberal period of
the city from 1993 to 2008, when the new Master Plan was drawn up to establish new policies and
projects for tourism. The period that followed 2008 was marked by the gradual withdrawal of public
action, which on the other hand has left ample freedom to the forces of tourism and globalization.