Patrizia Cherubino | Ricerc@Sapienza

Pubblicazioni

Titolo	Pubblicato in	Anno
Transparency and reliability in neuromarketing research	Ethics and Neuromarketing: Implications for Market Research and Business Practice	2017
Electroencephalographic, Heart Rate, and Galvanic Skin Response Assessment for an Advertising Perception Study: Application to Antismoking Public Service Announcements	JOURNAL OF VISUALIZED EXPERIMENTS	2017
Assessing cerebral and emotional activity during the purchase of fruit and vegetable products in the supermarkets	Neuroeconomic and Behavioral Aspects of Decision Making	2017
Gender differences evaluation in charity campaigns perception by measuring neurophysiological signals and behavioural data	INTERNATIONAL JOURNAL OF BIOELECTROMAGNETISM	2017
Wine tasting: a neurophysiological measure of taste and olfaction interaction in the experience	INTERNATIONAL JOURNAL OF BIOELECTROMAGNETISM	2017
Marketing Meets Neuroscience: Useful Insights for Gender Subgroups During the Observation of TV Ads	Applying Neuroscience to Business Practice	2017
Eeg frontal asymmetry related to pleasantness of olfactory stimuli in young subjects	Selected Issues in Experimental Economics	2016
Investigation of the effect of EEG-BCI on the simultaneous execution of flight simulation and attentional tasks	MEDICAL & BIOLOGICAL ENGINEERING & COMPUTING	2016
Neuroelectrical Indexes for the Study of the Efficacy of TV Advertising Stimuli	Proceedings of the 2015 Computational Methods in Experimental Economics (CMEE) Conference	2016
Gender and Age Related Effects While Watching TV Advertisements: An EEG Study	COMPUTATIONAL INTELLIGENCE AND NEUROSCIENCE	2016
Cerebral perception and appreciation of real paintings and sculptures by neuroelectric imaging.	INTERNATIONAL JOURNAL OF BIOELECTROMAGNETISM	2016
Uno studio elettroencefalografico della percezione odorosa in soggetti giovani	Atti del V Convegno Nazionale Società Italiana di Scienze Sensoriali	2015
The first impression is what matters: A neuroaesthetic study of the cerebral perception and appreciation of paintings by Titian	Proceedings of the Annual International Conference of the IEEE Engineering in Medicine and Biology Society, EMBS	2015

Gruppi di ricerca

NEUROSCIENCE FOR AVIATION, AEROSPACE, DEFENCE AND HEALTH